Our innovation process leads to results and impact.

Design thinking and doing

We combine design thinking with powerful design skills to envision and create compelling solutions across a variety of challenges: digital, physical, and social.

User Experience

From wireframe mockups to to experiential prototypes to pixel-perfect visual design, we have a track record for making powerful, complex systems elegant, simple, and compelling. User experience is core to everything we do at Daylight.

CAPABILITIES

In-Context User Research
Interaction Design
UX/UI Design
Information Architecture
Rapid Prototyping and Usability Testing
MVP Development
Bridge to Implementation

 

FEATURED PROJECTS
Mango Plate
We worked in agile sprints with this start-up to create a compelling user experience for foodies in Seoul.
Pearson
We created a tool for medical professionals that felt more like a consumer product than medical software.

Physical Product

From initial concept sketches through detailed engineering, Daylight thrives on developing groundbreaking new products — and has the industrial design talent and deep technical expertise to make them exceptional.

CAPABILITIES

Opportunity Definition and Business Strategy
Human Factors Research
Rapid Prototyping
Product Design
Mechanical Engineering
Manufacturing Strategy and Ramp-Up

 

FEATURED PROJECTS
Hyundai Motorstudio Collection
We created an award-winning brand collection for the automotive leader Hyundai Motors.
Back to the Roots
We worked with Back to the Roots to develop the Water Garden into a successful product that is reconnecting people with their food nationwide.

Social Impact Challenges

The wicked problems facing our world are complex and interrelated. Our solution-agnostic design thinking approach allows us to find the intersection of user needs, proven evidence base, and market opportunities to craft compelling new products and services to address our society's most pressing problems.

CAPABILITIES

Human-Centered Research
Synthesis of Quant + Qual Data
Service and Experience Design
Definition and Communication of Opportunity Areas 
Rapid Prototyping and User Testing
Bridge to Pilot Implementation

 

FEATURED PROJECTS
HopeLab Brain Games
We partnered with HopeLab and the Harvard Graduate School of Education to design a lightweight tool to help teachers improve focus in their students.
UNICEF Kid Power
For U.S. Fund for UNICEF, we created a digital experience for the kid-friendly fitness band that helps kids help other kids.

No black box

Our iterative design process allows us to involve clients & collaborators in meaningful ways.

"The Daylight team is a rare breed — incredible people who are a pleasure to work with and incredible designers who never cease to surprise us with their creativity."

Nikhil Arora, Co-founder, Back to the Roots

 

"Combining professional acumen, intellectual curiosity, and joy is no mean feat. Daylight creates that perfect storm."

Pat Christen, Managing Director, Omidyar Group

 

"The Daylight team’s contribution to the Kid Power Family experience has set us up for incredible success."

Caryl Stern, President and CEO, U.S. Fund for UNICEF

DaylightRetreat2DaylightRetreat2

We'd love to work with you.
What in your world could use some design thinking?