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November 11, 2016 - Comments Off on A roundup of amazing design agencies

A roundup of amazing design agencies



We're stoked to be included (and amongst great company!) in this roundup of amazing design agencies.

"Hire them if you’re on a social good mission and need help arriving at a human-centric solution, and want to further develop your brand."

"Work there if you want to design with incredible design thinkers and researchers to create out-of-the-box solutions to social problems."

September 28, 2016 - Comments Off on UI of Self-Driving Cars

UI of Self-Driving Cars


Pascal Soboll, the director of Daylight's Europe office, spoke with Adobe about his thoughts on the challenges for designing Self Driving Car experiences.

"Soboll believes that design plays a key role in overcoming the challenges currently faced in the self-driving market. “I think that UI/UX designers will need to see their job as not just designing for ease of use, but also designing for a learning curve and transition.”"

"Soboll notes that the dashboard design will be critical. “We will see the dashboard changing slowly. But we will see things like the screens growing. We will see things like the steering wheel eventually being an optional thing by maybe disappearing into the dash and only coming out when needed.” Eventually, manual controls will likely be phased out in exchange for screens that are meant to share information without needing a passenger to act on it."

We can't wait to see what the future of self driving cars would look like!

September 21, 2016 - Comments Off on Service Design workshop at the Triennale in Milan, Italy

Service Design workshop at the Triennale in Milan, Italy


Daylight Munich was invited by Leftloft, one of Italy’s leading communication design agencies to host a 3 day service design workshop at La Triennale in Milan. The goal was to introduce the concept of service design - methods, tools and processes to an interdisciplinary group of around 25 students from various universities and design schools across Italy.

In groups, the students worked on the real-world challenge of reducing food waste. On the first day of the workshop, they interviewed shopkeepers, families, farmers and food producers. What followed was 3 intense days of great collaboration, idea generation and prototyping of concepts.


The teams presented the resulting design concepts on the final day - they included an ‘orphan food’ movement to celebrate close-to-expiry food at supermarkets, community food stations to share excess food within the community of tenants in apartment complexes and a ‘food tracker’ which helps plan your grocery shopping based on one’s consumption pattern.


Pascal later gave a talk about Design Thinking on the closing day which was attended by over 300 people from Milan’s design community.

Photos courtesy: Elisabetta Brian Photography / Leftloft

February 2, 2016 - Comments Off on Prototyping meetup Korea hosted by Daylight

Prototyping meetup Korea hosted by Daylight





We held a prototyping event in Seoul, Korea. Our goal for this event was to connect with local designers and share learnings. We were able to invite only 70 people but received over 130 sign-ups. It was great to invite designers, developers and strategists from many well-known organizations such as Samsung, LG, Line, Kakao, Naver and many start-ups. Starting with Dan's introduction, Junu shared his prototyping experience at Daylight and IDEO. David held two tutorial sessions for prototyping tools, namely Form and Framer. The feedback was great and it was a meaningful experience. We hope to continue to learn and share with other great designers, thinkers and makers in the local community.

Special thanks to Christopher Han from SAP Korea, and two external speakers, Tony Kim and Joeng Young Lee.