December 4, 2017 - Comments Off on UX for Autonomous Cars

UX for Autonomous Cars


Great insights by Daylight Europe's Pascal Soboll on why UX is key for autonomous car adoption in this article by Adobe.

“Car makers have started to think well beyond the interaction between car and driver. Current concept cars increasingly extend the interaction from the inside of the vehicle to its outside, exploring display surfaces on the car’s exterior, and projections onto the ground around the car.”

December 4, 2017 - Comments Off on Daylight at Herald Design Forum 2017

Daylight at Herald Design Forum 2017



Inspiring Herald Design Forum 2017! (헤럴드디자인) Daylight partner Daniel Kim MC'd a panel on Design for Humanity, while our creative director Junggi Sung gave a fantastic talk on why human design needs to be at the heart of technology. Read more here.

October 18, 2017 - Comments Off on 10 years of Daylight!

10 years of Daylight!

10years2+daylight_featureSo excited to share pics from Daylight's 10th anniversary celebrations—the annual retreat, this time at Lake Tahoe and a cool party at Daylight's HQ in SF including a GIANT wall art installation where friends shared memories from their past 10 years at Daylight, and forecasted the future/next 10 years!

Daylight's annual team retreat = one wild, crazy and creative time! From Tahoe mountain hiking to boat design relaying (where we raced across a pool in hand-made skiffs of cardboard, tape & plastic to see who could not wipe out!). Take a look at some photos from the events here.